Family game · Indian edition available
Match & Move Memory
Remember where each picture hides and race your piece home
- 1–4best with 2-3
- 15–20 minper game
- About 2 minto set up
- 5+years
- Very easy
- Nonereading
The Indian edition, on Amazon.in
We matched this listing to the edition made and sold in India. Amazon shows today's price, the seller and delivery.
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The game in a nutshell
Match & Move Memory is Funskool's made-in-India memory board game for children from 5. Instead of collecting pairs, you turn up hidden picture cards to find the one that matches the next space on a path round the board, and the first piece back home wins. It suits young children playing alone, with a parent, or with up to three others.
Is Match & Move Memory right for you?
Great if
- Children of 5 to 8 who are ready for a real game with simple rules and no reading
- A first game for a child to play alone, or with a parent after school
- Practising concentration and visual memory without it feeling like homework
- An inexpensive return gift or birthday present for a classmate
Skip it if
- You want the classic pairs memory game: this one has no pairs, and Funskool's pairs games are separate boxes
- Your children are 9 or older; with only 24 picture cards, older children remember the whole grid quickly
- There are toddlers under 3 at home, as the cards and pieces are small parts
How Match & Move Memory plays
Set up: lay the 24 picture cards and the wild card face down in the 5-by-5 grid in the middle of the board, after mixing them up. Each player puts a playing piece on one of the four coloured starting circles in the corners. A path of picture spaces runs round the board, with beach and sea pictures such as a shark, a lifebuoy, a crab and a sailing boat.
- Time to teach: about 3 minutes.
- Reading and language: There are no words on the cards or the board, only pictures and colours, so children who can't read yet can play in any language. Only the rules leaflet is in English, and the rules are short enough for a parent to explain in Hindi, Tamil or any home language.
MEMORY BOARD GAME || How to Play || Funskool || Match and Move || Lets Sit and Play · Lets Sit & Play
Choose a video · Watch right here
If this creator doesn’t allow embedded playback, watch on YouTube ↗.
Your turn, step by step
- 1Flip
Turn over one card from the face-down grid in the middle of the board so everyone sees it.
- 2Match
If it matches the picture on the space just ahead of your piece, move forward onto it. If not, turn it back face down; the '?' wild card gives you a free turn.
- 3Win
Keep going clockwise round the path. The first player to land back on their own coloured starting circle wins.
The full explanation: how a game of Match & Move Memory goes
On your turn, turn over one card in the grid so everyone can see it. If it matches the picture on the space just ahead of your piece, move your piece forward onto it. If it doesn't match, your piece stays where it is and the card goes back face down. Turning up the wild card gives you a free turn. Pieces move clockwise along the path.
The first player to travel all the way round the path and land back on their own starting circle wins. The picture cards include four coloured circles that match the corners, so the last card you need is the one in your colour.
The real skill is watching every card that anyone turns up, not just your own. Early turns are mostly luck, but by the middle of the game a child who remembers 'the crab was in the corner' can move several spaces while others guess. A child can also play alone, trying to get round the board in as few turns as possible.
How it differs from classic memory: in the classic game (also called Concentration or Pairs) all the cards come in matching pairs. You turn over two cards on each turn, keep them if they match and go again, and the player with the most pairs at the end wins. Match & Move uses single cards and a race round the board instead, so it rewards the same memory skill with a different goal.
What's in the box
- 1Game board
square board with a 5-by-5 card grid in the middle and a picture path round the edge, with four coloured starting circles in the corners - 4Playing pieces
one for each player - 24Picture cards
20 beach and sea pictures plus 4 coloured circles that match the starting corners (from Funskool's photos) - 1Wild card
marked with a question mark
Box: 37 × 25 × 5 cm, 0.62 kg. Handy to know for gifting and travel.
The contents list is printed on the box back and repeated on Funskool's 'What's Inside' panel and Indian store listings. The split of the 24 picture cards (20 pictures and 4 coloured circles) comes from Funskool's photo of all the cards laid out. The box back doesn't list a rules sheet; Funskool shows the rules as a panel on its product page. The older box design contains the same parts.
Where to buy
The Indian edition, on Amazon.in
We matched this listing to the edition made and sold in India. Amazon shows today's price, the seller and delivery.
Opens Amazon.in in a new tab.
This is a Funskool game designed, made and sold in India, so there is no imported version to compare it with. Funskool's own product page links to the Amazon.in listing we use, and the box back says 'Country of Origin: Made in India' and names Funskool (India) Ltd, Chennai, as marketer. The Buy on Amazon button goes to that Funskool listing.
How to make sure you get a genuine copyA little care before you click.
- The box shows the Funskool logo and Funskool's 'Games' mark above 'MATCH & MOVE memory', over a red sunburst and beach picture.
- The box back lists product code 4603100, 'Made in India', Funskool (India) Ltd, Chennai, an ISI mark and the barcode 8901383460318.
- Inside there should be a square board with a 5-by-5 card grid in the middle and a picture path round the edge, 4 playing pieces, 24 picture cards and 1 wild card marked with a question mark.
- Generic 'memory match' sets with pairs of cards or wooden flip tiles are different games, not this one. Many are fine for toddlers, but they are not Funskool's Match & Move.
We link to one Amazon.in listing that we've checked against the maker's own information. We don't show prices: Amazon shows today's price, the seller and delivery. Paid link. We may earn a commission, at no extra cost to you.
What reviewers and players say
Few reviews of Funskool's version are written down, so this summary leans on the game's design and Funskool's own description. It is a simple, bright memory game that young children can play alone or in a small group, and that teaches them to watch and remember every card, not just their own. The race round the board gives it more of a goal than plain pairs, which keeps children of 5 to 7 interested. Older children will find 24 cards easy to memorise, so it has a short shelf life past about 8.
What people love
- Short rules and no reading, so children of 5 can play without an adult running the game
- It works as a solo game as well as for up to four players
- A race to get home gives the memory practice a clear goal and a winner
- Bright beach and sea pictures that young children recognise and can name
Common complaints
- With only 24 picture cards, older children soon remember the whole grid and the game loses its challenge
- Early turns are pure luck, which can frustrate a child who falls behind at the start
- Small cards and pieces are easy to lose, and the box warns they are a hazard for children under 3
Based on 5 reviews and discussions
- Video Ep. 335 Match and Move Advanced Memory Board Game Review (Milton Bradley 1986) (Board Game Museum) · YouTube
- Video MEMORY BOARD GAME || How to Play || Funskool || Match and Move (Lets Sit & Play, about 2022) · YouTube
- Reference Memory Match & Move product page (Funskool) · Funskool
- Reference Concentration (card game) · Wikipedia
- Reference Memory Match & Move (1986) · Tarsasjatekok.com (Hungarian board game database)
Summarised in our own words from the sources above. We don't use Amazon reviews or ratings.
More like Match & Move Memory
Our picks if Match & Move Memory isn't quite right
| Feature |
Match & Move Memory |
Hoot Owl Hoot! |
Outfoxed! |
Dobble |
|---|---|---|---|---|
| Players | 1–4 | 2–4 | 2–4 | 2–8 |
| Best with | 2-3 | 2-4 | 2-4 | 3-6 |
| Play time | 15–20 min | 15 min | 20 min | 15 min |
| Age | 5+ | 4+ | 5+ | 6+ |
| Rules | Easy | Easy | Easy | Easy |
| Indian edition | Yes | Import | Import | Yes |
| Why look at it | This page | Another first board game for young children, played together as a team | A step up for 5 to 8 year olds: memory plus clue-finding, played as a team | A fast picture game that trains sharp eyes; Funskool makes it in India |
More from Funskool
Questions people ask about Match & Move Memory
How do you play the classic memory card game?
Lay all the cards face down in rows. On your turn, flip any two. If they match, keep the pair and go again; if not, turn them back face down and let the next player try. When all the pairs are found, the player holding the most pairs wins, so the trick is remembering every card anyone has turned up.
Is Match & Move Memory the same as the classic memory game?
No. It uses the same skill of remembering where hidden pictures are, but there are no pairs. You turn up one card at a time to find the picture on the next space of a path, and you win by being first to get your piece round the board and home.
Can my child play Match & Move Memory alone?
Yes. Funskool says it works for 1 to 4 players, and a child playing alone can try to get round the board in fewer turns each time. With two to four players it becomes a race, and everyone benefits from watching each other's cards.
What age is Funskool Match & Move Memory for?
The box says 5 and up. Many four-year-olds can follow it with help, but the box warns it is not suitable for children under 3 because of small parts. With only 24 picture cards, children of 9 or more usually find it too easy.
Is Match & Move Memory made in India?
Yes. Funskool's product page and the box back both give India as the country of origin, with Funskool (India) Ltd, Chennai, as the company behind it.
Game facts
- Publisher
- Funskool (India) Ltd
- In India
- Funskool (India) Ltd, Chennai
- First published
- 1986
- Players
- 1–4
- Barcode
- 8901383460318
- Language
- No reading – There are no words on the cards or the board, only pictures and colours, so children who can't read yet can play in any language. Only the rules leaflet is in English, and the rules are short enough for a parent to explain in Hindi, Tamil or any home language.
- Box size and weight
- 37 × 25 × 5 cm, 0.62 kg
Sources & photo creditsThe references behind this guide.
Facts on this page come from the publisher, the Indian maker or distributor, and the sources below. Photos are credited under each one.